Talented Indian fashion designer Anju Modi has seen the Indian Fashion Industry take the world by storm, and she has contributed immensely to its popularity and success worldwide. A revered couturier who made her mark in 1990, Anju Modi is today one of the leading fashion designers of the country. Her designer tunics are known for their enticing passionate appeal and mesmerizing designs and their owners consider themselves truly privileged. They say her designer kurtis are a reflection of the interplay of romance and innocence and hence widely popular.
Related : Anju Modi’s Creative Salwar Kameez and Anarakli Suts
Anju Modi is a prominent Indian fashion designer with a keen sense of aesthetics, tradition and culture of the land. Over the years, she has been actively involved in development of the traditional fabric and creating and evolving a contemporary product. From the zari works of Varanasi, alluring designs of venkatgitri, sought after Bandhanis from Kutch to classy Chanderis of Maharashtra and Kota fabrics from the colourful Rajasthan, Anju Modi has adapted from every nook and corner of the country. A respected figure in the international fashion scene, Anju is one of the founding members of Fashion Design Council of India.
Anju Modi exhibits her designer tunics under the label that goes by her name, and her children Ankur and Priyanka Modi also showcase their talent under the brand ‘The House of Modi’. Their label is as popular as their mother’s and is known as AM:PM.
Here are a few kurtis from Anju Modi AM:PM label
Related: Biba Kurtis for the Fashionista
The Red embellished Anarkali set woven in cotton is a rich attire for all social occasions including marriages. It has a Chinese collar below which, the bust is decorated with sequins. Suited with this elegant kurti are georgette pallazos and chiffon dupatta that make it suitable for a comfortable wearing.
Related: Kurtas for Women – Trendywear at work
The Ivory embroidered kurta set weaved in chanderi and comes across as a vibrant piece of attire in white cotton. The exquisite yoke of flower embroidery in the front with sequin highlights looks captivating with its cotton churidar and red crumpled dupatta.
The blue grey owl tunic is a sleek ethnic party wear in crepe with shantoon lining for firmness of the garment. The collar neck is done in rocky blue like the rest of the tunic, which is printed with an artistic design pattern, light orange in colour.
The deep green flamingo printed tunic is probably the most enchanting piece of the AM:PM label. The delicate tiers of flamingos impart a true artistic feel to the dress. It has a chinese collar with intricate sequin highlighting. It is made of silk with cotton lining.
The ochre printed tunic in chanderi pattern can be worn by females of all complexions. The stylish flowery motifs on the garment make for a collector’s item. The sleeves are up to the lower elbow and exude brilliance of style. Stylish black leggings or salwars go best with this tunic.
Related : Chanderi Sarees, Because Elegance is Eternal!
The AM:PM label is a treasure trove of many such exquisite designer kurtis and tunics that instantly appeal to the youth for their innovative prints and patterns. For more patterns, you may visit the label’s official site.