A pioneer and the woman who introduced ‘boutique’ culture in India, Ritu Kumar has contributed more than just spectacular designs to the Fashion Industry. The ‘Queen of Indian Fashion’ has carved out an unique identity for her label – in India as well as internationally. Truly an ambassador of ethnic Indian style, Ritu gives a new meaning to traditional craftsmanship in a contemprory frame. With a vast knowledge base to appreciate Indian crafts, Ritu Kumar ensembles are for contemprory women who embrace culture and tradition.
Her unique and stunning designs have a fan following studded with stars like Princess Diana, Jemima Khan, Anouska Shankar, Mischa Barton, Aiswarya Rai, Priyanka Chopra etc. Ritu has also been the official designer for Miss Indias at international beauty pagents. The 69 year old Padmashri awardee, has gifted us with two clothing brands – Ritu Kumar and Label Ritu Kumar. While the principal brand ‘Ritu Kumar’ is dedicated to signature traditional ethnic wear, the sub-brand ‘Label Ritu Kumar’ focuses on international fashion oriented products that celebrate Indian aesthetics.
Here, let us focus on the orgninal ‘Ritu Kumar’ Lehanga collections:
Exclusive Ritu Kumar Collection of Bridal Lehangas will cost you anywhere between Rs 30,000 and Rs 3 Lakhs. These are available at the stores as well as online on www.ritu kumar.com. Keeping up with traditional norms, Ritu Kuma Bridal Lehengas are mostly available in shades of red. Heavily embroidered and adorned with embellishments, these masterpieces make sure that the bride is indeed the queen at her wedding.
Ritu Kumar online store also features a vibrant made-to-order collection that costs Rs 2 Lakhs and above. These have been featured on the ramps at major fashion weeks and bridal weeks.
Ritu Kumar’s 2012 Pachvastra collection featured Lehangas in a multitude of colours and styles from minimalistic black & white designs to Zardozi emroidered festive designs.
Ganga:
Draupadi:
Kunti
Here are a more unique lehengas from Ritu Kumar collection from the past:
Get Diya Mirza’s look from Ritu Kumar Falaknuma collection in these gorgeous gold and green lehengas. Perfect attire for your wedding. Get your mother to join in and take inspiration from Shabana Azmi’s look. Dazzle as mom-daughter team in these gold embroidered ensembles.
For those vibrant brides who wants to stay away from the usual red, this pink and blue lehenga with gold embroidery and a sheer dupatta is the perfect eye-catcher. You wouldn’t have to worry about jewellery either – all eyes on the lehenga.
Going to a family wedding? Take a cue from Diya Mirza and go simple yet elegant in this sober blue brightened up with gold Zari and embroidery work. The sheer sleeves add to the glamour.
Dazzle like a queen in this elegant red and green velvet lehenga from Ritu Kumar’s Panchvastra collection. The sheer dupatta balance out the ensemble for a rich but stylish look.
This multi-coloured exclusive Ritu Kumar lehenga in velvet and silk is sure to make any bride the star of her special day. Intricate Zardozi embroidery adorns the ensemble to make you feel queen-like.
Multi-coloured lehenga from Ritu Kumar is smothered by intricate gold embroidery and a riot of colours. Get ready for the royal wedding!
Looking for Bridesmaid dresses?…this one is specially for you! Elegant but simple, so that you don’t make the bride too jealous. The multi-coloured hem and the intricately embroidered neckline are the highlights for this ensemble.
Take some orange silk, add splashes of colour to it and smother it up with gold. Voila! You have a Ritu Kumar lehenga to keep that special occasion memorable forever. The silk duppatta with tiny golden motifs is just the right compliment for this rich flared lehenga.
This last one is open to everyone…brides and bridesmaids are you listening. Dress it up with jewellery and you will have the perfect wedding collection. Keep a control on the accessories and it is perfect for the bride’s best friend.
No matter which of these lehengas become your favourite, they are the perfect show-stoppers at every event, just as they are on the ramp. Better yet, all these bridal lehengas come with an unmatched Ritu Kumar elegance.